Marketing strategy for wellness brands
Your marketing should be aligned.
If you're a therapist, a yoga teacher, a Reiki healer, a retreat leader, or anyone else building an independent wellness brand, you're probably great at the work and exhausted by everything around it. The posting. The strategy. The rules.
That's where we come in.
mi·cro·dose mar·ke·ting(n.)
The practice of building your marketing in small, consistent, non-overwhelming steps instead of trying to do everything at once. Rooted in the belief that showing up imperfectly and regularly beats a perfect strategy that never gets executed. Focused on doing what fits your life, your business, and the way your clients find you.
You don't need to be everywhere. You need to be somewhere, consistently, answering the questions your community is asking.
A simpler way to show up online consistently.
Marketing services built like a menu.
Most marketing agencies sell you a package whether you need it or not. We don't. The full Microdose menu is built so you can pick exactly what you need: a one-time consultation, a strategy package, a single service, or an ongoing partnership built from the menu.
Transparent pricing. You scan the menu, pick what fits, and book the next step on your own terms.
About Microdose Marketing
We're not a big agency. We're not going to pretend we are.
Microdose Marketing is Kelly and Mike Raposa, based on the Southcoast of Massachusetts. Kelly leads strategy, content, and client relationships. Mike handles the technical and analytical side- operations, data, and the occasional custom solution when marketing alone isn't enough.
We work with a small number of wellness brands at a time. On purpose. Because the work is better that way and we actually like the people we work with.
Kelly has a Reiki master certification, knows her way around a tarot deck, and can name almost every crystal she's ever held. She also knows how to write a caption, build an SEO strategy, and figure out why your inquiry form isn't converting. The woo and the strategy live in the same brain.
Who this is for
Independent wellness brands- yoga studios, retreat centers, Reiki practitioners, sound healers, therapists, counselors, coaches, crystal shops, alternative medicine practitioners. People selling programs, courses, workshops, sessions, or resources.
People who got into this because they wanted to help.
Read the blog
Some brands we’ve worked with: