Good marketing and good energy aren't mutually exclusive.
We're Kelly and Mike, based on the Southcoast of Massachusetts. The people you're trying to reach are discerning. They've done their research, they trust their gut, and they can tell immediately when something feels off. Generic doesn't work on them. Neither does pushy. What works is showing up honestly, consistently, and in a way that speaks their language.
That's what we help with.
We are Kelly and Mike Raposa, and we built Microdose Marketing for the wellness brands that conventional marketing advice keeps failing.
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Mike
Co-founder, operations and tech.
Background in quality systems, software development, and building things that work privately and without subscriptions. Handles the analytical and technical side of the business and the reason things stay chill and goofy around here.
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Kelly (Kali)
Co-founder, strategy and relationships.
Reiki master, tarot practitioner, crystal person, and almost a decade in marketing for small businesses. Has lived the wellness world from every angle- as someone who worked in it, learned from it, was failed by conventional medicine and found her way to better.