Is Paid Ads Management Right for Your Business?

Paid ads can be a powerful growth tool- for the right business, at the right time, with the right setup.
They are one piece of a larger system. They’re not a shortcut. They’re not a fix for a broken offer.

This page is here to help you decide whether paid ads make sense for you right now, and what to do next if they do.

What Paid Ads Do for Established Businesses

Paid ads help established businesses create more consistency.

That usually looks like:

  • steadier traffic

  • more predictable leads or sales

  • fewer feast-or-famine months

  • the ability to scale something that already works

Paid ads work best when there’s already demand, and you’re ready to amplify it instead of guessing your way forward.

Our role is to take what you already have and turn it into a repeatable system.

When Paid Ads Are a Good Fit

Paid ads tend to work best when:

  • you already sell something

  • you know who it’s for

  • your business is operating and delivering consistently

  • you’re looking to smooth out growth, not manufacture it

You do need a real offer and a reason to scale it. You don’t need to be perfect.

If that’s you, paid ads can be a strong next step.

Common Business Types We Work With

We manage paid ads for a mix of business models. The platform and strategy depend on how people buy.

Service-Based Businesses

Consultants, creatives, practitioners, professional services.

Ads are often used to:

  • generate qualified leads

  • book calls or inquiries

  • stay visible during slower seasons

E-commerce & Online Stores

Physical or digital products.

Ads are often used to:

  • increase consistent sales

  • support launches or seasonal offers

  • retarget existing audiences

Brick-and-Mortar Businesses

Local shops and service locations.

Ads are often used to:

  • drive foot traffic

  • promote specific services or promotions

  • stay top-of-mind locally

If you’re not sure where you fit, that’s normal. We help you choose.

Request Paid Ads Management

Choosing the Right Platform

Not every business belongs on every platform. We help you choose based on how people buy.

If you’re not sure where you fit, that’s normal. We help you choose, and we’ll tell you honestly if ads aren’t the right move yet.

  • Works best when:

    • you sell products online

    • your offer is visual or easy to understand

    • people don’t need to search for you to buy

    Common fits:

    • ecommerce

    • local + regional services

    • established service businesses with one clear offer

    Typical starting ad spend:
    $20–$50/day

    What we usually run here:
    product sales, lead generation, retargeting

  • Works best when:

    • people are actively searching for what you sell

    • your service solves a specific problem

    • buying intent already exists

    Common fits:

    • service businesses

    • local businesses

    • higher-ticket offers

    Typical starting ad spend:
    $30–$75/day

    What we usually run here:
    search campaigns, high-intent landing pages

  • Works best when:

    • you sell to businesses, not consumers

    • your sales cycle is longer

    • your audience has specific job titles

    Common fits:

    • B2B services

    • consultants

    • software + professional services

    Typical starting ad spend:
    $50–$100/day

    What we usually run here:
    lead generation, awareness, account targeting

  • Pinterest Ads

    Works best when:

    • people browse before they buy

    • your product or service is aspirational

    • visuals do the heavy lifting

    Common fits:

    • ecommerce

    • home, lifestyle, wellness, creative brands

    Typical starting ad spend:
    $15–$40/day

    What we usually run here:
    traffic + long-tail discovery

How We Approach Paid Ads

We treat ads like part of a system:

  • understanding your offer first

  • building clean campaign structure

  • setting up proper tracking

  • testing intentionally, not randomly

  • optimizing based on real data

We stay current because:

  • this is our full-time work

  • we run ads for clients

  • we run ads for our own retail business

Platforms change constantly. We keep up so you don’t have to.

What We Handle for You

Depending on where you’re starting, paid ads management can include:

  • ad account setup or cleanup

  • pixel and conversion tracking

  • campaign and audience structure

  • creative guidance and testing

  • ongoing optimization

  • clear, human reporting

Some clients come to us brand new to ads.
Some come with years of history.

We meet you where you are.

Request Paid Ads Management

Pricing and Availability

Starting at $1,500/month

  • Ad spend is separate and paid directly to the platform

  • We typically take on 1–2 new clients at a time

This is ongoing management, not a course, not a setup-and-walk-away situation.

What’s Included

  • Ad strategy and campaign structure

  • Account setup or cleanup

  • Audience research and targeting

  • Conversion tracking and pixel setup (standard implementations)

  • Ongoing optimization and testing

  • Clear, human reporting (what’s working, what’s not, and why)

  • Direct access to us, no handoffs

Creative & Assets

We don’t assume you need everything (or nothing).

Each month includes:

  • Up to 4 ad creatives (images, simple motion, and copy)

  • Creative can be provided by you or created by us

Scope & Limits

This monthly rate covers:

  • One primary ad platform

  • One business or offer

  • One ad account

If you need multiple platforms, brands, or offers, we’ll talk about it and price it appropriately.

Additional Services (As Needed)

Not every client needs these. We’ll tell you if you do.

  • Existing ad account audit: $300 one-time

  • Advanced tracking or complex setups: $300–$750 one-time

  • Landing page review + conversion feedback: $300 one-time

  • Additional platforms or creative: quoted separately

Why We Keep Our Client List Small

We’ve been doing this long enough to know what burns teams out and what hurts results.

Fewer clients means better strategy, faster communication, more consistent performance. When you hire us, you work directly with us. No handoffs.

That’s better for everyone.

Start the Conversation

Is Paid Ads Management Right for You?

We’re a good fit if:

  • you have a proven offer

  • you understand ads take time and testing

  • you want to outsource this without micromanaging

We’re not the right fit if:

  • you need instant results

  • you want daily reassurance

  • you’re still figuring out what you sell

Both are okay. Timing matters.

Get in Touch

Thinking about paid ads?

We work with a small number of established businesses at a time, so we use this form to make sure it’s a good fit on both sides.

You don’t need to have everything figured out. You do need to have a real business and a clear reason for running ads.

Answer what you can. A sentence or two is plenty.

If it looks like a fit, we’ll follow up with next steps. If not, we’ll let you know honestly.

Frequently Asked Questions

  • Paid ads management starts at $1,500 per month.
    Ad spend is separate and paid directly to the advertising platform.

    Some businesses may need additional one-time setup or tracking work. If that’s the case, we’ll tell you up front and price it clearly.

  • Paid ads work best for established small businesses that already have a proven offer.

    If you’re already making sales or booking clients without ads, paid advertising can help you do that more consistently. If you’re still figuring out what you sell or who it’s for, ads usually aren’t the first step.

  • This depends on your platform and business type, but most clients start with:

    • Meta (Facebook & Instagram): $20–$50/day

    • Google Ads: $30–$75/day

    • LinkedIn Ads: $50–$100/day

    We’ll help you choose a starting budget that makes sense for your goals and comfort level.

  • There’s no single “best” platform.

    • Meta ads work well for ecommerce, visual brands, and many service businesses

    • Google ads work well for services and high-intent searches

    • LinkedIn ads are best for B2B and professional services

    • Pinterest ads work well for long-term ecommerce growth

    We recommend platforms based on how people actually buy,

  • Both options are available.

    Each month includes a defined amount of ad creative, which can be:

    • created by us

    • provided by you

    • or a mix of both

    If you want additional creative beyond the included scope, we’ll quote it clearly before doing the work.

  • No.

    Unlimited creative usually leads to burnout and worse results.
    We work within clear scopes so campaigns stay focused and sustainable.

  • Most campaigns need at least 30–60 days to collect meaningful data.

    Some clients see early traction sooner, but paid ads are not instant. Testing, learning, and optimization are part of the process.

  • We don’t lock clients into long contracts, but paid ads work best as an ongoing partnership.

    Short-term or “one month only” campaigns usually don’t allow enough time for ads to perform well.

    We require a 6 month retainer minimum.

  • We intentionally keep our client list small.

    We typically take on 1–2 new paid ads clients at a time so we can stay hands-on, responsive, and focused.

  • You’ll work directly with us.

    No assistants.
    No handoffs.

  • No one can guarantee results with paid advertising- and anyone who does is not being honest.

    What we can guarantee is thoughtful strategy, clear communication, and experienced management based on what’s happening in your account.

  • Paid ads are a good fit if:

    • your business is already operating

    • you know your offer and audience

    • you’re ready to invest in growth

    If you’re not sure, reach out. We’ll tell you honestly whether this makes sense now or later.

Not ready for done-for-you ads?